Tools, Technology Featured at Southwest Ag Summit

RDO Water to host live demo and panel discussion SWAgSummit

Author: RDO Water

Year after year, the Southwest Ag Summit continues to be a premier ag industry event that attracts professionals and students from Arizona, Southern California, New Mexico, and Northern Mexico. Whether it’s the field demos or exhibitor show, the panel discussions or breakout seminars, or even the always-anticipated breakfast burritos or the always-sold-out Harvest Dinner, this annual event provides education, enjoyment, and the opportunity to see longtime colleagues and make new connections.

The Southwest Ag Summit is February 22-23 at Arizona Western College in Yuma, AZ. RDO Water in Yuma has been involved for several years. Especially in the past few years, the team has established itself as a leader in technology and become one of the most anticipated live demos at the event. This year’s demo is no exception, as the team is highlighting both soil moisture management tools and UAV technology.

An automatic moisture sensor will be displayed, with explanation of how such tools factor into an irrigation management strategy. The team will also discuss the use of drones in agriculture; specifically, using aerial imagery to identify areas of field stress, drought, or unhealthy field conditions, and the opportunity it provides growers to respond to and adjust operations quickly to minimize yield loss.

In addition to the live demo, RDO Water is sponsoring Thursday morning’s keynote panel, “Connected by the Colorado River,” at 7:30 a.m. The panel includes Chuck Cullom, Central Arizona Project; Tom Davis, Yuma County Water Users Association; and Dr. George Seperich, Arizona State University. A Water Panel Breakout will follow at 9:30 a.m.

Both RDO Water and RDO Equipment Co. will have booths in the exhibit area. Throughout the duration of the event, team members will be available to meet with customers, answer questions, and discuss the companies’ total solutions approach to agriculture equipment and irrigation. Visit RDO Water at booth, #27 and RDO Equipment Co. at booth #26.

Visit the Southwest Ag Summit website for more information on the event, including online registration, educational sessions and a full event schedule.

Interested in finding out more about soil moisture management tools and UAV technology? Join us for the RDO Water demo or visit booth #27 at the Southwest Ag Summit exhibitor show.

If you’re unable to attend the show but would like to learn more, contact your local RDO Water store in Arizona or California.

RDO Equipment Co. Teams Up with Sentera

Partnership expands, brings new UAV products and opportunities to customers RDOPhantomDrone

Author: RDO Equipment Co.

RDO Equipment Co. has teamed up with Sentera, a UAV-focused company offering image and data solutions for drones. The new partnership enhances current UAV products and support offered by RDO Equipment Co., and extends the opportunity for the technology to more customers, primarily in the agriculture industry, and also to those in the construction, infrastructure, and public safety industries

What: New Offerings
Per the new partnership, RDO Equipment Co. is offering the DJI Phantom Drone equipped with Sentera’s Single Sensor, a premium NIR/NDVI sensor. Kris Poulson, Vice President of Agriculture at Sentera, explains why this sensor is ideally suited for agriculture use, saying, “The Single Sensor is designed to monitor crop health through NIR/NDVI data collection, allowing growers to quickly identify, assess, and address problems proactively.”

Also available, exclusive to RDO Equipment Co. customers, is Sentera’s AgVault™ image data management platform. This user-friendly system manages all RGB, NIR, and NDVI data, and seamlessly integrates with the John Deere Operations Center for easy management and sharing.

Why: Meeting Customer Needs
According to Jeff Lemna, Director of Customer Support, the partnership fills a customer need for an entry-level UAV option and easy-to-use data management platform, backed with strong technical support.

“There’s a large number of agricultural professionals interested in UAVs who are new to the concept and technology,” he said. “Our partnership with Sentera offers these customers the opportunity to add UAV technology to their operations with a high-quality unit and the support they need, at an affordable price.”

Lemna also spoke to the advantages the partnership provides all RDO Equipment Co. customers, saying, “Our new relationship with Sentera expands and strengthens our complete UAV offerings. Not only are we opening the door for new customers to enter the UAV space, we’re better able to support existing customers with new options.”

Where: Availability
At this time, six RDO Equipment Co. stores are offering the DJI Phantom Drone with the unique Sentera Single Sensor and access to Sentera AgVault software:

Yuma, AZ
-Breckenridge and Moorhead, MN
-Bismarck, ND
-Aberdeen, SD
-Pasco, WA

RDO Equipment Co. intends to expand to additional stores; in the meantime, customers can learn more about Sentera offerings and see product demos by contacting the precision product specialist team at their nearest RDO Equipment Co. store.

Get more info on precision agriculture offerings from RDO Equipment Co.

See complete UAV products, and learn more about service and support offered from RDO Integrated Controls, a division of RDO Equipment Co.